Tuesday 27 July 2010

Playful for McCartney...

The ad campaigns for her Fall 09 collection were filled with Disney cartoons and her Fall 10 campaigns seem to be following suit. Her Fall 10 campaign features Natalia Vodianova stood against a plain canvas draped McCartney with doodled balloon letters, top hats and cartoon body parts on Stella McCartney's logo. Plain but playful. McCartney said that she wanted to show the key collection pieces and contrast them humor and a human touch in the treatment in sense of her logo. I like.


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